CôtéZero The Profressional life of Ben Côté
ben@cotezero.com

Resume

Senior Marketing & Communications Manager

Accomplished management professional with 8+ years experience in brand/marketing leadership positions. Record of success in developing campaigns, strategies, and solutions that have built top 50 websites and loyal brand communities.  Recognized for ability to build relationships with key industry figures and has spoken at top tier film festivals and industry events.  Well-versed in all stages of product design and life-cycles.  Exceptional in new media communications across multiple platforms and seasoned in all stages of video/film/media production.

Areas of expertise include:

  • High-Impact Presentations/Brand Strategy Implementation
  • Brand Driven Community Development/Strategic Partnerships
  • Product Line Development for software and web products
  • Web/Print/Video design and development/production

Experience
DivX Inc. San Diego, CA 2000 – 2008

I started with DivX when it was a 5-person startup called Project Mayo.  I’ve worked to successfully build itto a public company with a globally recognized brand with worldwide offices and a staff of over 350.  Here are the roles I’ve played in the last 8 years starting with most recent:
Director Community Marketing

  • Lead the marketing organization to refocus entire strategy toward community focused marketing for all products and services.
  • Collaborated with content creators and community software developers for the worldwide launch of the DivX Connected platform.

Director Marketing, Brand, PR, and Community for Stage6

  • Built a top 50 Alexa web property with over 25 million uniques per month and active community engagement.
  • Ran all marketing and outreach programs with the community and content partners.  This included online and offsite worldwide outreach events and speaking engagements.
  • Worked with community, partners, and engineering to design and build out Stage6 with the correct feature-set and content creators.
  • Built the first video community website to deliver full High Definition video to the PC and living room.

Community & Business Development/Content acquisition

  • Utilized extensive contacts to deliver the right brand appropriate content for Stage6 and content initiatives within DivX.
  • Worked with wide range of content groups from non-profits like Witness and Surfaid to studios like Sony and MTV to independent content creators such as Four Eyed Monsters, and Epic Fu.

Manager Brand Programs

  • Led a team to produce and run highly focused brand programs and worldwide events for internal and
  • external audiences.
  • Work with all levels of employees to connect the work we did with the values of the company to achieve
  • the company goals and build employee pride in the organization.
  • Produced high quality branded videos, web, and print materials for internal and external use.
  • Was the first to direct/product/host a video blog from Sundance and Comic-con in high definition.

Product/Project Manager & Software Design

  • Designed and developed several key products within the DivX product offering such as Dr. DivX, DivX Converter, DivX Author, OVS content delivery system.
  • Designed and developed media frameworks for our hardware/software certification platforms. I hold patents for these developments.
  • Worked with engineering to design and develop the first video on demand system on the internet; the Open Video System (OVS)
  • Worked with the first DivX Codec development team to build the DivX/Open DivX codec and codec community.
  • Worked with engineering and internal groups to develop software and processes and procedures for encoding and  QA groups.

Operations/IT

  • Worked with the founders to find and develop the right personnel to build the brand and culture that lead to creating a successful company named by OnHollywood as a Top 100 Private Company.
  • Built out the internal infrastructure for email, file shares, firewall and network infrastructure.

BlueTorch Irvine, CA
Head of Video Streaming 2000

  • Directed Film Crew and technical crew to run the live streaming in multiple bandwidths in multiple
  • formats from surf, snow, skateboard, and motocross events around the world.
  • Built remote networks onsite in exotic locales for sporting events.

UGround Hollywood, CA 1999 – 2000
Assistant/Producer/Technologist for leading Music Video and Commercial Production Company.

  • Worked with directors and producers for cutting edge music videos and commercials with A list talent.
  • Lead the company toward a digital strategy in their online presence.
  • Distributed the first digital feature films on the internet in 1999.

Education
Biola University Los Angeles CA
— BA Communications Radio/TV/Film 1995-1998
Los Angeles Film Studies Center - Film Program 1997